Your customers need to feel a connection with you before ever even meeting you, and they need to know that you can meet their healthcare needs. You only get one chance at a first impression, so we will make sure it’s a good one.
Our medical marketing services begin with a conversation, because our professionals meet with you and learn more about your needs and goals before any design work begins. Then, we look at every aspect of your business and assess any improvements that should be made to increase your bottom line.
SEARCH ENGINE OPTIMIZATION (SEO)
SEO, which is the practice of optimizing a website so that it is easier to find in popular search engines like Google, Yahoo, and Bing, is a very important component of most branding strategies for healthcare. We have the know-how to move your business listing near the top of the page, where future patients can more easily find you.
PPC advertising places ads directly in front of visitors who are looking for you. These listing are guaranteed to be in high-visibility places on a SERP (search engine results page). Furthermore, you only pay when a potential customer clicks your listing.
RESEARCH AND CONTENT
Substantive content that adds value to the reader, as opposed to mere marketing fluff, is more important than ever. In fact, one key to an effective medical marketing services website is great content that is informative, engaging, and motivates clients to call you. Our team of professional writers and editors provide the highest quality.
Potential clients will visit many websites before deciding on who to contact, and many times, they base their decision on appearance and ease of interface. Make their choice and easy one by using MD Marketing Experts to design a sleek, modern website just for you.
Similarly, colors, fonts, and overall design play a large role in how potential clients perceive your practice. In this area, our medical marketing services go beyond digital marketing. From logos and banners to brochures and business cards, we do it all.
Since more and more people use social media to find doctors, we create and populate professional social media profiles designed to “wow” visitors and encourage engagement. Our branding strategies for healthcare make the most of Facebook, Twitter, G+, Pinterest, Instagram, and LinkedIn.
When it comes to establishing a credible, trustworthy first impression, nothing is more beneficial than having your own professionally done photographs to use on your website and other marketing materials.
While users expect good content, video engages people in a way that text and images alone cannot, which results in more conversions, and of course, more people coming through your doors.
Contact us today at 888-428-7999 to schedule a free consultation and complementary website audit to discover how we can transform your practice and increase your bottom line!